Media Dealmaking
Schools of Public Engagement: Media
CRN: 5766
Credits: 3
This course is designed to give students in the media industry an introduction to doing deals involving partnerships, authoring, content licensing and/or reselling (both for publishers, and resellers, of content), co-marketing, outsourcing, joint ventures, and acquisitions. We will explore common deal structures, terms, transactional frameworks, and the negotiating and contract drafting process. By the course's end, students will have the tools to analyze common deals involving media products and related services, know the basics of negotiation strategy and tactics, and be capable of developing basic deal term sheets. The course will employ text and internet resources, lecturer notes, spreadsheets, and case studies; students should have a knowledge of basic financial accounting, common business terms, some familiarity with copyright conventions, and Excel.
College: Schools of Public Engagement (NS)
Department: Media (MED)
Campus: New York City (GV)
Course Format: Seminar (R)
Modality: In-Person
Max Enrollment: 16
Add/Drop Deadline: September 9, 2024 (Monday)
Online Withdrawal Deadline: November 17, 2024 (Sunday)
Seats Available: No
Status: Closed*
* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 9:58pm EST 11/6/2024