Designing Methodologies for Studying Media

Schools of Public Engagement: Media

Non-Liberal Arts
Undergraduate Course
Graduate Course
Degree Students
Designing Methods for Media
Spring 2024
Taught By: Fabiola Hanna
Section: A

CRN: 3800

Credits: 3

This course explores the design of research methodologies for the systematic study of media, how and why media are made, distributed, used, and understood. Because media systems can be very complex, and studied from various perspectives, it is important for media researchers to be able to deploy a range of techniques, and especially to combine techniques, in ways that allow for meaningful, clear, and critical research. The course emphasizes the framing of questions, as well as the choice of best methods for research, and how the choice of methods influences the significance, meaning, and impact of the results. This includes ethical considerations of research, such as protecting subjects' privacy and anonymity. The class will give a survey of various types of empirical methods, including qualitative ones, such as ethnography, participant observation, focus groups, interviews, auto-ethnography, and rhetorical analysis; and quantitative ones, such as sampling, surveys, content analysis, audience analysis, "follow the money," techniques. We look at different examples of how these methods can be effectively combined, and at various resources or studying media, especially on-line information and data. Assignments will consist of several small research projects involving different methods, and a larger research project employing an original methodology.

Media Studies courses are open to all graduate students. Undergraduate Juniors and Seniors with permission from the instructor and BA/MA Media studies students should email mediastudiesadvising@newschool.edu for access.

College: Schools of Public Engagement (NS)

Department: Media (MED)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: Online - Synchronous

Max Enrollment: 18

Add/Drop Deadline: February 4, 2024 (Sunday)

Online Withdrawal Deadline: April 16, 2024 (Tuesday)

Seats Available: Yes

Status: Closed*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 3:08am EDT 7/22/2024

Meeting Info:
Days: Monday
Times: 6:00pm - 7:50pm
Building: Online Course
Room: 999
Date Range: 1/22/2024 - 5/13/2024