PMFM
5080

Digital Studio & Branding

Parsons School of Design: School of Fashion

Non-Liberal Arts
Graduate Course
Majors Only
Digital Studio & Branding
Summer 2025
Taught By: Faculty TBA
Section: C

CRN: 3124

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: In-Person

Max Enrollment: 14

Repeat Limit: 2

Add/Drop Deadline: June 6, 2025 (Friday)

Online Withdrawal Deadline: July 27, 2025 (Sunday)

Seats Available: Yes

Status: Open*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Monday
Times: 7:00pm - 9:40pm
Building: Academic Entrance 63 Fifth Ave
Room: 601
Date Range: 6/2/2025 - 8/11/2025
Digital Studio & Branding
Summer 2025
Taught By: Christina Lee
Section: D

CRN: 3125

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: In-Person

Max Enrollment: 14

Repeat Limit: 2

Add/Drop Deadline: June 6, 2025 (Friday)

Online Withdrawal Deadline: July 27, 2025 (Sunday)

Seats Available: Yes

Status: Open*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Tuesday
Times: 12:10pm - 2:50pm
Building: Academic Entrance 63 Fifth Ave
Room: 620
Date Range: 5/27/2025 - 8/17/2025
Digital Studio & Branding
Summer 2025
Taught By: Jack Burns
Section: X3

CRN: 3741

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: Online - Synchronous

Max Enrollment: 9

Repeat Limit: 2

Add/Drop Deadline: June 1, 2025 (Sunday)

Online Withdrawal Deadline: June 26, 2025 (Thursday)

Seats Available: Yes

Status: Open*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Saturday
Times: 9:00am - 11:40am
Building: Online Course
Room: 999
Date Range: 5/31/2025 - 6/28/2025
Days: Sunday
Times: 9:00am - 11:40am
Building: Online Course
Room: 999
Date Range: 6/1/2025 - 6/1/2025
Days: Sunday
Times: 9:00am - 11:40am
Building: Online Course
Room: 999
Date Range: 6/22/2025 - 6/22/2025
Digital Studio & Branding
Summer 2025
Taught By: Marc Benhamou
Section: A

CRN: 1953

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: In-Person

Max Enrollment: 14

Repeat Limit: 2

Add/Drop Deadline: June 6, 2025 (Friday)

Online Withdrawal Deadline: July 27, 2025 (Sunday)

Seats Available: No

Status: Waitlist*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Wednesday
Times: 4:00pm - 6:40pm
Building: Academic Entrance 63 Fifth Ave
Room: 200
Date Range: 5/28/2025 - 8/13/2025
Digital Studio & Branding
Summer 2025
Taught By: Isabella Dawn Notaro
Section: B

CRN: 1954

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: In-Person

Max Enrollment: 14

Repeat Limit: 2

Add/Drop Deadline: June 6, 2025 (Friday)

Online Withdrawal Deadline: July 27, 2025 (Sunday)

Seats Available: No

Status: Waitlist*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Tuesday
Times: 4:00pm - 6:40pm
Building: Academic Entrance 63 Fifth Ave
Room: 200
Date Range: 5/27/2025 - 8/12/2025
Digital Studio & Branding
Summer 2025
Taught By: Jeffrey Drouillard
Section: E

CRN: 3126

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: In-Person

Max Enrollment: 14

Repeat Limit: 2

Add/Drop Deadline: June 6, 2025 (Friday)

Online Withdrawal Deadline: July 27, 2025 (Sunday)

Seats Available: No

Status: Waitlist*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Wednesday
Times: 4:00pm - 6:40pm
Building: Academic Entrance 63 Fifth Ave
Room: 601
Date Range: 5/27/2025 - 8/17/2025
Digital Studio & Branding
Summer 2025
Taught By: Hitha Prabhakar
Section: F

CRN: 3127

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: In-Person

Max Enrollment: 14

Repeat Limit: 2

Add/Drop Deadline: June 6, 2025 (Friday)

Online Withdrawal Deadline: July 27, 2025 (Sunday)

Seats Available: No

Status: Waitlist*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Tuesday
Times: 7:00pm - 9:40pm
Building: Academic Entrance 63 Fifth Ave
Room: 601
Date Range: 5/27/2025 - 8/17/2025
Digital Studio & Branding
Summer 2025
Taught By: Susanna Moyer
Section: G

CRN: 3731

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: In-Person

Max Enrollment: 14

Repeat Limit: 2

Add/Drop Deadline: June 6, 2025 (Friday)

Online Withdrawal Deadline: July 27, 2025 (Sunday)

Seats Available: No

Status: Waitlist*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Tuesday
Times: 7:00pm - 9:40pm
Building: Academic Entrance 63 Fifth Ave
Room: 617
Date Range: 5/27/2025 - 8/17/2025
Digital Studio & Branding
Summer 2025
Taught By: Laura Lanteri
Section: X1

CRN: 3739

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: Online - Synchronous

Max Enrollment: 9

Repeat Limit: 2

Add/Drop Deadline: June 1, 2025 (Sunday)

Online Withdrawal Deadline: June 26, 2025 (Thursday)

Seats Available: No

Status: Waitlist*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Saturday
Times: 9:00am - 11:40am
Building: Online Course
Room: 999
Date Range: 5/31/2025 - 6/28/2025
Days: Sunday
Times: 9:00am - 11:40am
Building: Online Course
Room: 999
Date Range: 6/1/2025 - 6/1/2025
Days: Sunday
Times: 9:00am - 11:40am
Building: Online Course
Room: 999
Date Range: 6/22/2025 - 6/22/2025
Digital Studio & Branding
Summer 2025
Taught By: Fabrizio Babino
Section: X2

CRN: 3740

Credits: 3

This studio course explores the way the relationship between fashion branding, design, and the role of "product" shapes the development of the commercial aesthetics, function, and value of branded textiles and services in fashion. Teams of students are paired to address contemporary issues related to branding and learn how to create a brand architecture to generate long-term growth for a fashion brand.

Open to: MPS Fashion Management Students. Co-requisite(s): PMFM 5090 Communication & Social Media and PMFM 5100 Research 2: Capstone Project.
Prerequisites: No Prerequisites
Co-Requisites: No Co-requisites

College: Parsons School of Design (PS)

Department: School of Fashion (SOF)

Campus: New York City (GV)

Course Format: Seminar (R)

Modality: Online - Synchronous

Max Enrollment: 9

Repeat Limit: 2

Add/Drop Deadline: June 1, 2025 (Sunday)

Online Withdrawal Deadline: June 26, 2025 (Thursday)

Seats Available: No

Status: Closed*

* Status information is updated every few minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 10:36pm EDT 3/30/2025

Meeting Info:
Days: Saturday
Times: 12:10pm - 2:50pm
Building: Online Course
Room: 999
Date Range: 5/31/2025 - 6/28/2025
Days: Sunday
Times: 12:10pm - 2:50pm
Building: Online Course
Room: 999
Date Range: 6/1/2025 - 6/1/2025
Days: Sunday
Times: 12:10pm - 2:50pm
Building: Online Course
Room: 999
Date Range: 6/22/2025 - 6/22/2025