Advertising Concepts
Spring 2020
Taught By: John Farrar
Section: A
CRN: 2586
Credits: 3
This class provides a foundation for design for advertising. Positioning, copywriting, visual language, rhetoric, and production across print and web will underpin conceptual and practical discussions about the field.
Open to: University undergraduate degree students, sophomores and juniors only. Pre-requisite(s): PUCD 2025 Core Studio: Typography, or PSAM 1070 Typography and Visual Design or (PAGD 1140 Digital Layout + PAGD 1060 Typography 1.).
College: Parsons School of Design (PS)
Department: Art, Media & Technology (PSAM)
Campus: New York City (GV)
Course Format: Seminar (R)
Max Enrollment: 18
Enrollment Status: Open*
*Enrollment status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 11:12pm 10/13/2019