PUDM

4322

Business Models and Entrepreneurial Strategy

Parsons School of Design: Design & Management

Non-Liberal Arts

Undergraduate Course

Majors Only

Business Models & Ent Strategy

Fall 2020

Taught By: Edward Cardimona

Section: C

CRN: 3350

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: Online (DL)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 18

Add/Drop Deadline: September 14, 2020 (Monday)

Online Withdrawal Deadline: November 22, 2020 (Sunday)

Seats Available: Yes

Status: Closed*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Days: Wednesday

Times: 12:10pm - 2:50pm

Building: Online Course

Date Range: 9/2/2020 - 12/16/2020

Business Models & Ent Strategy

Fall 2020

Taught By: Monica Belot

Section: E

CRN: 7457

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: Online (DL)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 18

Add/Drop Deadline: September 14, 2020 (Monday)

Online Withdrawal Deadline: November 22, 2020 (Sunday)

Seats Available: Yes

Status: Closed*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Days: Wednesday

Times: 4:00pm - 6:40pm

Building: Online Course

Date Range: 9/2/2020 - 12/16/2020

Business Models & Ent Strategy

Fall 2020

Taught By: Julia Neznanova

Section: X1

CRN: 7458

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies. * Please note all online only sections will have synchronous and asynchronous portions. Students will be polled for the most suitable class meeting times. Synchronized time will be as a class, small groups, or individual meetings over video conference.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: Online (DL)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 18

Add/Drop Deadline: September 14, 2020 (Monday)

Online Withdrawal Deadline: November 22, 2020 (Sunday)

Seats Available: Yes

Status: Closed*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Building: Online Course

Date Range: 8/31/2020 - 12/14/2020

Business Models & Ent Strategy

Fall 2020

Taught By: Lucy Wong

Section: X2

CRN: 3349

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies. * Please note all online only sections will have synchronous and asynchronous portions. Students will be polled for the most suitable class meeting times. Synchronized time will be as a class, small groups, or individual meetings over video conference.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: Online (DL)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 18

Add/Drop Deadline: September 14, 2020 (Monday)

Online Withdrawal Deadline: November 22, 2020 (Sunday)

Seats Available: Yes

Status: Closed*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Building: Online Course

Date Range: 9/4/2020 - 12/18/2020

Business Models & Ent Strategy

Fall 2020

Taught By: Domenick Propati

Section: A

CRN: 3347

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: Online (DL)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 18

Add/Drop Deadline: September 14, 2020 (Monday)

Online Withdrawal Deadline: November 22, 2020 (Sunday)

Seats Available: No

Status: Closed*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Days: Tuesday

Times: 7:00pm - 9:40pm

Building: Online Course

Date Range: 9/1/2020 - 12/15/2020

Business Models & Ent Strategy

Fall 2020

Taught By: Megan Staake

Section: B

CRN: 3348

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: Online (DL)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 18

Add/Drop Deadline: September 14, 2020 (Monday)

Online Withdrawal Deadline: November 22, 2020 (Sunday)

Seats Available: No

Status: Closed*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Days: Wednesday

Times: 4:00pm - 6:40pm

Building: Online Course

Date Range: 9/2/2020 - 12/16/2020

Business Models & Ent Strategy

Fall 2020

Taught By: Julia Pimsleur

Section: F

CRN: 7459

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: Online (DL)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 18

Add/Drop Deadline: September 14, 2020 (Monday)

Online Withdrawal Deadline: November 22, 2020 (Sunday)

Seats Available: No

Status: Closed*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Days: Monday

Times: 12:10pm - 2:50pm

Building: Online Course

Date Range: 8/31/2020 - 12/14/2020

Business Models & Ent Strategy

Spring 2021

Taught By: Francesca Passoni

Section: A

CRN: 4432

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: New York City (GV)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 15

Add/Drop Deadline: February 7, 2021 (Sunday)

Online Withdrawal Deadline: May 14, 2021 (Friday)

Seats Available: Yes

Status: Open*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Days: Monday

Times: 7:00pm - 9:40pm

Building: 6 East 16th Street

Room: 1200B

Date Range: 1/25/2021 - 5/10/2021

Business Models & Ent Strategy

Spring 2021

Taught By: Julia Neznanova

Section: X1

CRN: 3169

Credits: 3

This course is focused on business models. Students will learn how to decode the business models that can be observed in everyday life. Students will also learn how to face uncertainty by simulating the creation of a startup venture that they will create during the course of the class. We follow an iterative customer validation method, building off of the Lean Startup / Lean LaunchPad curriculum as practiced in the startup community. We augment this structure with exercises, experiments, and self-inquiry to build strong teams, and to strengthen the students’ connection to local communities. Most student learning happens outside of the classroom through customer discovery inquiry and experiments. Within the classroom, students build an understanding of the interrelationships between business model assumptions and deep customer discovery research. Students specifically identify the necessary resources for their interventions and the associated costs, choose an operational configuration and develop market entry strategies and launching plans to actualize their projects as companies.

Open to: BBA in Strategic Design and Management majors and Creative Entrepreneurship minors; seniors only; others by permission of the Strategic Design and Management program. Pre-requisite: PUDM 3409 Financial Management. Co-requisite: PUDM 4120 Senior Project 1: Capstone.

College: Parsons School of Design (PS)

Department: Design & Management (PUDM)

Campus: Online (DL)

Sync Type: N/A

Course Format: Seminar (R)

Max Enrollment: 15

Add/Drop Deadline: February 1, 2021 (Monday)

Online Withdrawal Deadline: May 10, 2021 (Monday)

Seats Available: Yes

Status: Open*

*Status information is updated every five minutes. The status of this course may have changed since the last update. Open seats may have restrictions that will prevent some students from registering. Updated: 7:58am 9/24/2020 EDT

Meeting Info:

Building: Online Course

Date Range: 1/20/2021 - 5/5/2021